We are thrilled to unveil the new face of Guavapay, your trusted partner in global payments. After undergoing significant evolution, innovation, and growth, we realised it was time to shed our old coat and embrace a fresh new look that truly reflects who we are today.
Mar 18, 2024
Re-introducing Guavapay - the global payments enabler
We are thrilled to unveil the new face of Guavapay, your trusted partner in global payments. After undergoing significant evolution, innovation, and growth, we realised it was time to shed our old coat and embrace a fresh new look that truly reflects who we are today.
With this exciting rebranding comes the perfect opportunity to reintroduce ourselves and share what's new at Guavapay. Our journey has been one of constant transformation since the beginning, fuelled by a commitment to pushing the boundaries of what's possible in the world of payments.
So, let's dive in and explore the exciting changes and innovations that define the new Guavapay experience.
From humble beginnings to a global presence
Guavapay embarked on its journey in 2017 with a visionary team of nine9 enthusiasts who shared a determination to revolutionise the financial market through disruptive technologies. The company's inception as a card processing centre laid the foundation for seamless financial transactions, setting the stage for its future endeavours.
Today, we proudly stand as a global payments enabler, with our corporate headquarters based in the UK. Holding licences in Canada, the US and the EU, we operate offices with more than 300 professional colleagues in diverse regions across the globe.
We've established a robust in-house technology centre and launched five cutting-edge products, including an innovative All Things Payments App, MyGuava, which emerged last year. This accomplishment facilitated secure digital borderless payment solutions for a diverse clientele, while we continue to forge strong international relationships and partnerships at the same time as evolving our brand.
New look but consistent values
In just five years, Guavapay has swiftly experienced remarkable growth and development, prompting us to embrace change and unveil a new branding that better reflects our identity and aspirations.
Our basic colour is green. Green symbolises growth, life and renewal. The green colour is presented in different variations to mark the product and idea that is conveyed in the solution. For example, the acid green is for innovation, energy and globalisation. The dark green colour stands for the basement. It refers to the strong infrastructure and technology that are behind our solutions. The supportive colours are blue, orange and purple which leads to an idea of diversity, choice and stability.
It is impossible for the brand name to be called Guavapay and not be associated with the fruit guava. The fruit is nutrient-rich, packed with minerals and vitamins. The logo is round like the fruit and is presented in diverse colours to symbolise the usefulness of the product across a broad range of requirements.
Products designed for inclusivity and success
Guavapay is an all-in-one financial partner which integrates the complete payment supply chain seamlessly. By handling card processing in-house, we offer partners flexibility and cost-efficiency, standing out in an industry where outsourcing is common. Our innovative approach integrates various products under one unified management system, creating a comprehensive fintech ecosystem.
This ecosystem is tailored to overcome prevalent industry challenges, such as high fees and exchange rates, expensive integration costs, lengthy settlement periods, complex integration processes, security risks, suboptimal customer service and a lack of transparency.
MyGuava
Within our Web and Mobile Payments Platform, we offer two components: one for personal use and another for business operations.
MyGuava - The All Things Payments App
MyGuava is our comprehensive money management app designed for modern personal finance needs. We believe financial management should be secure, stress-free, convenient, and positive for everyone. We continuously enhance MyGuava's features based on user feedback to align with their financial goals and needs.
Key features include:
Free multi-currency account in 20 currencies.
Zero-fee local and international money transfers that are fast, secure, and trackable.
Physical and digital cards connected to any account for a local payment experience.
Collaborative money management with group wallets, chat, and split bills.
Rewards for inviting friends and cashback after spending.
Detailed spending tracking and multiple saving options.
Purchase gift cards and access airport lounges.
24-hour live chat customer support.
Upcoming features: credit cards, crypto investments, and wearables directly connected to cards.
MyGuava Business is designed to handle payments and finance management, allowing businesses to prioritise serving their clients. With local and international solutions, it offers features including:
Multi-currency business account supporting 20+ currencies.
Physical and virtual corporate cards.
Batch payments for streamlined transactions and end-to-end security measures.
Borderless business solutions enabling transfers in 90+ currencies to 160+ countries.
MyGuava POS provides comprehensive solutions tailored for corporate clients and individual entrepreneurs.
MyGuava Transfers (formerly Remiton) offers a global money transfer system without the need to open an account. Clients enjoy instant transfers, competitive rates, a cashback programme, and low FX rates.
Linq.center provides a comprehensive payment solution for e-commerce businesses, supporting smooth transactions with major credit cards and digital wallets. Our platform ensures security and compliance while offering customisable checkout options.
Cardium offers a complete payment processing solution for banks and financial institutions. As Principal Members of major card networks, we facilitate in-store, online, and ATM transactions with seamless functionality.
